It has only been 6 weeks since Yellow Cab launched the HAIL A CAB™ app in Houston and there have already been over 2,500 downloads! The downloads got off to a slow start when the app was released in July with only about 100 downloads a week. However, the pace has picked up over the past 2 weeks. HAIL A CAB™ downloads are now averaging about 500 a week and people are not just downloading the app for fun, they are actually using it! The average user is booking 1.3 trips a week using the HAIL A CAB™ app.
Most of the initial growth has been organic with word of mouth leading the charge, but soon HAIL A CAB™ will have ads running in 002 Magazine, The Houston Official Visitors Guide, and Culture Map. Also, every Yellow Cab in Houston will be outfitted with special decals inside and outside to help promote HAIL A CAB™.
If you have used HAIL A CAB™ in Houston, please send us your feedback and let us know what you think on our Facebook http://www.facebook.com/pages/HAIL-A-CAB-Yellow-Cabs-App/307967769295546 or follow us on Twitter @hailacabapp.